Fanatic Sports, the agency responsible for the sale of the FIFA World Cup Qatar 2022 Official Hospitality Programme, is estimating an exponential revenue growth for the showpiece international men’s football championship to be held in Qatar.
Fanatic Sports is the Joint Exclusive Sales Agent of MATCH Hospitality in India for the sale of the FIFA World Cup Qatar 2022 Official Hospitality Programme. It provides a range of customised and curated experiences to sports fanatics.
“Indian market for official hospitality is approximately 4-5% of the global market and Fanatic Sports is expecting to contribute to more than 50% of this ever-rising market scenario in India. As Official Hospitality Programmes are becoming a key part of corporate entertainment, rising income levels, a whole new generation of young aspirants and passionate sports fans indicate that people not only have the knowledge but also want to build lifelong memories,” Raghav Gupta, Founder and CEO of Fanatic Sports said at the ‘Launch Event’ of the FIFA World Cup Qatar 2022 Official Hospitality Programme in Mumbai.
According to industry estimates, the global sports industry is more than INR 600 billion and with India slowly moving to the concept of experiential tourism this has resulted in redefining how Indians traditionally watch sports. Facilities offered at this year’s FIFA World Cup include a complete match experience along with food, beverages and lounge access; top notch accommodations and exclusive access to meet sporting personalities and celebrities from the football world.
“Sports experiential market in India has huge potential. Despite pandemic impacting travel, we have seen a steady rise in Indian sports fans wanting to travel for such experiential travels,” said John Parker, Director at MATCH Hospitality AG, appointed as the worldwide Exclusive Rights Holder of the Official Hospitality Programme for the FIFA World Cup Qatar 2022.
The 2022 edition of the FIFA World Cup is the first to be hosted in the desert nation and will be the biggest sporting event in Asia since the pandemic. It is expected to attract a huge number of Indian fans with a travel time of just three-and-half hours from all major metros from India.