ZEE5 Global recently announced its partnership with Whale TV, a leading independent smart TV OS. With this collaboration, ZEE5 is now available on all Whale TV smart TVs, including major brands such as Philips, TCL, and Sharp, across more than 150 countries, including India, the Middle East and North Africa, Asia-Pacific, and the United States.
ZEE5 Global offers a lineup of South Asian content, including original shows and franchise hits across 18 languages. Operating in over 190 countries, the platform boasts a rich catalogue that spans movies, TV shows, and lifestyle programming. By partnering with Whale TV, ZEE5 Global is making its content more accessible to millions of viewers worldwide.
On Whale TV models, consumers benefit from an easy-to-use smart TV experience with advanced AI powered recommendations, making it easier to discover and enjoy content.
By combining ZEE5 Global’s content portfolio with Whale TV’s smart features, viewers will experience South Asian stories in a whole new way – all from the comfort of their living rooms.
Manish Kalra, Chief Business Officer, ZEE5, commented, “Smart TVs are an increasingly dominant way for people to consume content. This strategic alliance with Whale TV further strengthens our global reach, enabling entirely new audiences to discover our curated catalogue of premium South Asian content at scale. We are confident that this partnership will accelerate our efforts to bring viewers across the globe seamless access to the best of South Asian content.”
Lucas Huang, VP Content Distribution at Whale TV, said: “With Whale TV we aim to deliver a smart and simple TV experience to consumers, where they can watch their favorite entertainment whether that’s streamed, broadcasted or playing on a connected device. With our global reach it is important that we offer a diverse content selection and we are delighted to add ZEE5 Global to our platform.”