Former US President Donald Trump has managed to flip the script by using his jail mugshots, taken a few days ago, as a means to give impetus to his campaign.
Trump's joint fundraising committee has started selling merchandise with the mugshot.
Earlier this week, Trump surprised many by turning himself in on racketeering and conspiracy charges in relation to his effort to overturn the 2020 election in the state of Georgia.
The Trump Save America Joint Fundraising Committee is selling T-shirts, mugs, beverage coolers, bumper stickers and other merchandise with Trump's face and the words 'never surrender', according to a CBS News.
The products range between $12 for a bumper sticker and $36 for long-sleeve T-shirts, the news channel reported.
“Breaking news: the mugshot is here” reads the subject line of the campaign’s latest fundraising email, which advertises a new T-shirt featuring the image, Deadline reported.
Promoting the products, Donald Trump Jr. posted on X: "Free Trump Merch! To be clear all profits from this on my Web Store are going to be donated to the Legal Defense Fund to fight the tyranny & insanity we’re seeing before us. Unlike many, I won’t try to profit from this but will do what I can to help."
Meanwhile, the 45th POTUS had to pay a bail bond of $200,000 to be released from the Atlanta jail, while he awaits trial.
Trump became the first former US president to have his mugshot taken.
The photo was released following his surrender in Georgia.
The image has since gone viral on social media.
Shortly after the development, he returned to X and tweeted: "Election interference. Never surrender!"