Suniel Shetty’s Horses Stable, a funding reality show for startups

'Horses Stable' is an Indian reality show created and conceptualised by Group CEO of the show Prashant Agarwal under the mentorship of entrepreneur and Bollywood actor Suniel Shetty.

This flagship series is supported by Atal Innovation Mission, NITI Aayog’s flagship initiative to promote innovation and entrepreneurship in the country.

CEO of the show Prashant Agarwal; Bollywood actor Suniel Shetty; Amitabh Kant- CEO, Niti Aayog; Dr Chintan Vaishnav- Mission Director, Atal Innovation Mission
Left to right (l-r)- CEO of the show Prashant Agarwal; Bollywood actor Suniel Shetty; Amitabh Kant- CEO, Niti Aayog; Dr Chintan Vaishnav- Mission Director, Atal Innovation Mission. Photo courtesy: Pallav Paliwal

Expressing his views about the show, Suniel Shetty said, “I learned business early. Hands on – taught the value of dal, atta, chawal, dosa, and the price of hard work. The learnings stick in your head longer the earlier you’re pushed into it. It’s the same for business. Today’s kids are brighter at 2 and 5 than we were at 12 and 15. So why not give them a chance? I want the next Bezos, Jobs, and Gates to come from India.”

The ‘Horses Stable-Junior’ focuses on nurturing the young entrepreneurs and empowers the budding start-ups to pitch their innovative ideas and seek guidance and grants for their future business ventures from an experienced panel of horses.

Sharing his thoughts on the collaboration with Horses Stable, Amitabh Kant, CEO of NITI Aayog said, “Atal Innovation Mission, NITI Aayog is pleased to be associated with the vision of Suniel Shetty and Prashant Agarwal to launch the junior category that will encourage the blooming talent and push forward to the growth and development of India, as it aligns with the objectives of AIM, NITI Aayog. The vision also corroborates to the ‘Make in India’ concept and will only fuel the process of grooming and nurturing the next generations.”

PM modi 'Make in India' vision fuels the process of grooming and nurturing the next generations.
PM modi 'Make in India' vision fuels the process of grooming and nurturing the next generations. Photo courtesy: Pallav Paliwal

Dr Chintan Vaishnav, Mission Director-Atal Innovation Mission said, “Horses Stable Junior marks an important step in the journey of India's innovation ecosystem at the school-level. We have witnessed a great deal of entrepreneurship coming from the students of Atal Tinkering Labs, with students as young as ten years owning a start-up, and many in their teens on their second or third."

Show creator Prashant Agarwal said it was his dream to set up a platform for young potential entrepreneurs he was glad to have the backing of Suniel Shetty as host and mentor and grateful for the NITI Aayog and Atal Innovation Mission’s support.

Suniel Shetty, host and mentor of the funding realty show 'Horses Stable Junior'.
Suniel Shetty, host and mentor of the funding realty show 'Horses Stable Junior'. Photo courtesy: Pallav Paliwal

The application process for the show has begun on 08th June 2022 on the official website of Horses Stable. The age category for application is 10 to 17 years old.

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