UAE to plant a record 10 million trees as part of its Nation Brand campaign

A record 10 million trees will be planted by UAE for the 10.6 million votes garnered as part of its Nation Brand campaign. 

The campaign by Sheikh Mohammed bin Rashid Al Maktoum, Vice-President, Prime Minister of the UAE and Ruler of Dubai and Sheikh Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the UAE Armed Forces, had invited people across the globe to vote for a new UAE logo.

49 Emirati artists contributed to designing 3 logos - 'Emirates in Calligraphy', 'The Palm' and '7 Lines' - which were displayed on the UAE Nation Brand's official website. 

The voting campaign garnered an overwhelming 500 million views on various social media platforms. People from 185 countries cast their votes, totalling to 10.6 million at the end of the campaign. 

The maximum votes came from the UAE at 15 percent of the total votes received, followed by India, the US, Egypt, Saudi Arabia, Morocco, Australia, Canada, Algeria and the UK.

With the UAE having promised a tree for every vote, all voters have contributed to the initiative of planting 10 million trees to empower communities in areas affected by climate change in Nepal and Indonesia.

The winning logo that will represent the UAE and lead the country's story towards the next 50 years will soon be announced.

CtoI News Desk
CtoI News Desk – CtoI

Singapore-headquartered online media company targeting Indian Diaspora across Singapore, US, UK, UAE and India. Connected to India covers developments around NRIs. Covers arts, political, sports, finance, entrepreneurship, business, movies, dramas, entertainment and other news for Indians living worldwide.


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