KrisFlyer members and Mastercard card holders will now be able to use their miles on specially curated activities and enjoy privileged access to events.
Singapore Airlines has partnered Mastercard to launch KrisFlyer Experiences, covering a wide range of interests including culinary, entertainment, arts, sports and travel related experiences.
The start of this partnership will be marked by an Unbox a New Experience campaign.
One lucky KrisFlyer and Mastercard member will win a pair of all-expenses paid, once-in-a-lifetime tickets to a special KrisFlyer Experience valued at more than SGD 35,000. The winner must correctly guess the experience hidden within a mystery box, and creatively share who he or she would like to bring along for the experience and why.
Contest clues will be shared during the week beginning 13 January. Members can use 100 KrisFlyer miles to make a guess. The experience hidden in the mystery box will bbe unveiled on 19 January at Orchard Central.
“In addition to offering KrisFlyer members more ways to utilise their miles, KrisFlyer Experiences showcases our commitment to continuously enhancing membership benefits,” said SIA Senior Vice President Marketing Planning, Tan Kai Ping.
Other KrisFlyer Experiences that KrisFlyer members can look forward to include a Wine Tasting Walkabout session in March and an outdoor movie screening in May. Special fares and other special add-ons will also be made available to KrisFlyer members and Mastercard card holders globally.
“Through this new offering with KrisFlyer Experiences, Mastercard and Singapore Airlines continue to put consumers at the forefront with bespoke benefits and travel rewards to drive meaningful value for them,” said Deborah Heng, Country Manager, Singapore, Mastercard.