The Robin Hood Army (RHA), a volunteer-driven organisation known for its unique zero-funds model, is nearing the culmination of its ambitious nationwide campaign #MissionSankalp78, launched on August 1.
This Independence Day initiative aims to serve meals and essential supplies to 7.8 million underserved people while revamping 78 community spaces across India. The campaign is a part of the RHA’s larger goal to distribute 0.5 billion meals by 2030 and expand its reach across South Asia and Africa.
The movement has gained significant momentum with support from various corporate partners such as Unilever, Compass Group, ABP Network, Swiggy, Kcorp, Snowman, PMR, and Adonmo.
Influencers including Ranveer Allahbadia, Vineet Kumar, Mehak Mirza, Yashita Soni, Sabyasachi Satpathy, Vanikaa, Helly Shah, Gunjan Saini, Shenaaz Gill, Ravi Sing, Romi Rajput, Aashka Goradia, and Amandeep Singh Khayal have also lent their voices, collectively reaching over 20 million people.
The campaign is further strengthened by hospitality partners like TFS- Travel Food Services, Ibis Hotels, Biryani Blues, Biryani by Kilo, The Lalit, Bread Talk, Defence Bakery, Novotel, and Wow Momos, who contribute surplus food for distribution.
MissionSankalp78 operates through two main projects: Project 78 focuses on restoring public spaces into vibrant centres for culture, learning, and community, while Project Sankalp aims to deliver meals, rations, and essentials to vulnerable populations.
Recent transformations include the art-led renovation of Mankhurd Station in Mumbai, refurbishment of the science lab at Purandare School in Lonavala, classroom upgrades in Jamshedpur, and the makeover of the Beghar Nivara Ashram in Nashik with walls and a flag-hoisting area painted to symbolise dignity and hope.
In a special effort during the campaign, the Robin Hood Army revamped the hall of a Blind Persons Association School in Uttam Nagar, New Delhi, adding Braille art to help fifty girls engage with alphabets in an accessible and colourful environment.
Susmita Srivastava, Head of Swades (Rural Initiative) at Robin Hood Army, said, “This Independence Day, we are turning solidarity into action not only by feeding people but by building spaces that will nourish hope for years to come. Our mission is rooted in the belief that no one should go hungry in a country that has the resources to share, and when people unite for a cause, the change we create, can last for generations.”
Since its inception over a decade ago, the Robin Hood Army has redistributed surplus food from restaurants, hotels, and corporate partners to underserved communities without raising or spending money. This citizen-driven model has enabled the distribution of more than 162 million meals across over 400 cities worldwide, inspiring local solutions to hunger.
Independence Day missions by the RHA have played a key role in delivering millions of meals and essential services, contributing to the 158 million meals served between 2020 and 2024.
Well-known personalities such as Amitabh Bachchan and Farhan Akhtar have supported the cause through promotional videos and anthems, while others including Vikas Khanna, Saina Nehwal, Vishal Dadlani, Sunil Grover, Annu Kapoor, Vineet Kumar Singh, Chef Harpal Singh Sokhi, Hansika Motwani, Abhi & Niyu, and Revant Himatsingka have helped spread awareness. Corporate giants like Uber, Air India, and Paytm have also been key supporters in previous missions.
