Microsoft's Indian-American Chairman and CEO Satya Nadella announced that professional social networking platform LinkedIn now has 100 million members in India, up 19 per cent year-on-year.
Microsoft-owned LinkedIn saw record engagement in the March quarter as more than 930 million members globally now turn to the professional social network to connect, learn, sell and get hired.
“… We now have 100 million members in India, up 19%. And as Gen Z enters the workforce, we saw 73% year-over-year increase in the number of student sign-ups,” said Microsoft chief executive officer (CEO) Satya Nadella during the quarterly earnings conference call.
LinkedIn’s growth is a recurring theme across the Indian digital landscape, which is largely driven by cheap internet rates and affordable smartphones. The platform counts India as a major market owing to the country’s vibrant younger demographic and a huge talent pool.
“Our hiring business took share for the third consecutive quarter. The excitement around AI is creating new opportunities across every function from marketing, sales and finance to software development and security,” said Nadella.
LinkedIn's revenue increased 8 per cent in the March quarter for the tech giant. Microsoft acquired LinkedIn for more than USD 26 billion in 2016.
The platform has introduced new AI-powered features, including writing suggestions for member profiles and job descriptions and collaborative articles.
“Our exclusive partnership with Netflix brings differentiated premium video content to our ad network, and our new Copilot for the web is reshaping daily search and web habits,” Nadella informed.