The International Indian Film Academy (IIFA) awards, being held at New York's MetLife Stadium this year, kickstarted with the IIFA Stomp event at Times Square. The event is stretched across four days with the main award ceremony to be held tomorrow.
This will be preceded by IIFA Rocks with blockbuster performances by Diljit Dosanjh, AR Rahman, Aditi Rao Hydari, Benny Dayal, Hariharan, Haricharan Seshadri, Jonita Gandhi, Kailash Kher, Mika Singh, Mohit Chauhan, Neeti Mohan and Svetha Rao.
Press conferences at the Metropolitan Ballroom and dinner parties at the Pierre Hotel are also part of IIFA awards' official itinerary along with a business forum scheduled for today morning in New York. The IIFA awards will wrap after a closing party on Sunday.
The awards, known as the Indian Oscars, are a first-of-a-kind effort to promote Indian Cinema globally, thus reaching out to millions of its fans. The 18th edition this year is being hosted by Karan Johar and Saif Ali Khan.
Catch the IIFA awards on Colors on Saturday, July 29 available on Star Hub (Ch 128) and Singtel (Ch 652) to subscribers in Singapore and to other Southeast Asian countries and Australia. Telecast timings are:
- First airing at 1 pm Singapore/Hong Kong; 3 pm Sydney; 5 pm Auckland
- Second airing at 6 pm Singapore/Hong Kong; 8 pm Sydney; 10 pm Auckland
The on-ground itinerary for the awards looks like this:
- IIFA Weekend Press from 16.00 – 17.30 hrs (06.30 am Friday IST)
- IIFA Stomp from 18.00 – 20.00 hrs (08.30 am Friday)
- Gala Dinner from 19.00 – 22.00 hrs (09.30 am Friday)
Asia Society Building
- FICCI-IIFA Business Forum from 09.00 – 17.00 hrs (12.30 am Saturday)
- IIFA Green Carpet from 18.00 -20.00 hrs (08.30 am Saturday)
- IIFA Red Carpet Awards from Saturday, 18.00 – 20.00 and 20.00 – 1.00 hrs (08.30 am Sunday)
- IIFA Closing Party from 16.00 – 23.30 hrs (06.30 am Monday)
IIFA Rocks: Diljit Dosanjh, AR Rahman, Aditi Rao Hydari, Benny Dayal, Hariharan, Haricharan Seshadri, Jonita Gandhi, Kailash Kher, Mika Singh, Mohit Chauhan, Neeti Mohan and Svetha Rao.
IIFA Awards: Salman Khan, Katrina Kaif, Alia Bhatt, Varun Dhawan, Kriti Sanon, Sushant Singh Rajput, Shahid Kapoor and Disha Patani.